How to Use Content to Get More Traffic,Part 2

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Celebrity is a Powerful Way to Get People Coming to You

In my last blog post,“How to Use Content to Get More Traffic,Part 1”,we looked at the first way to get traffic by using content.

In this post, we’ll look at some additional ways you can use content to attract traffic to your Web properties.

You know the power of celebrity and being viewed as an expert or authority.

In fact, there is no better way to get traffic,protect yourself from Google,and make easy sales than to be viewed as an authority or celebrity.

To do that you need to be providing amazing and helpful content in a variety of places where it will get seen.

This,in turn,will build your reputation,provide you with opportunities and,most important of all,get you traffic;

The more you build your authority status the more traffic you’ll get to your site.

We can use that fact to be able to generate targeted content that will attract and get traffic;and not only will you get traffic but you’ll get higher quality traffic.

Here’s how to do that…

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How to Use Content to Get More Traffic,Part 1

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Using Content to Get More Traffic

Everyone has heard that “content is king”and that’s very true.

It’s what attracts site visitors,it’s what attracts search engines,it’s what attracts advertisers,and it’s what attracts potential partners.

And,it drives traffic in an amazing number of ways.

When you think of creating content to get more traffic you need to think past your blog,for example:

  • How about being a guest blogger on someone else’s blog
  • How about creating resell rights or giveaway digital books
  • How about creating reprintable articles (for directories at eZineArticles and content sharing sites like Squidoo and HubPages)
  • How about creating Kindle books
  • How about creating PDF files and presentations for places like Scribd
  • How about writing articles for other people’s newsletters
  • I’ll let you keep going with the list icon smile How to Use Content to Get More Traffic,Part 1

And the truth is…

There’s no way around the fact that you must create content and there are 3 (very obvious) ways to do that:(1) create the content yourself;(2) get someone else to create it;and (3) borrow the content.

And, don’t think your situation is different,content is necessary no matter what you’re selling,no matter what your market niche is.

I won’t get into the creation of content here as it’s a huge topic in itself and will just focus on how the content can get you traffic.

And the content has to be good and provide value,it can’t be just spending 5-10 minutes with Google and Notepad or an article writing tool and create a 250-350 (essentially worthless) piece of content.

It may provide you with some small benefit,if you’re lucky,but your time is better spent taking that 20-30 minutes and creating a good 500-750 word article.

In today’s online world,one of these quality articles is worth 10 or 20 or even 100 times more than one of the small,junk articles.

So you could spend 100 or 1,000 minutes creating a bunch of junk content that won’t help much and certainly will turn off anyone who actually reads it…

Or,you could spend 30 minutes and get something you can be proud of and will actually provide you with real lasting value.

There are a lot of ways to use content to get more traffic to your Web site so this will be the first in a series.

Let’s get started and look at the first idea for creating “link bait”content.

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How to Profit from SEO

What is Forum Marketing?
To use forum marketing to drive traffic you start posting in various forums to enhance your presence. Then,as you become more known and trusted,you put a link into your forum “signature” to the place you’d like to drive traffic to.

Last time we talked about pay-per-click advertising and how quick and effective it can be when done properly.

But… that doesn’t mean you should stop there,not by a long shot. There is still money to be made using other tools in your traffic tool box.

One of those tools is search engine optimization,or SEO.

If there is an online marketing topic that causes more fights and arguments from people swearing by completely opposite methods and techniques I don’t know it is.

There are many aspects of SEO but one of the,if not the,most important ones is…

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Get Tons of Traffic with Pay-Per-Click

What is Article Marketing?
To use article marketing to drive traffic you write articles on subjects that are related to your niche and important keywords.The article should be well-researched and proofread and it is then submitted to article directories like eZine Articles.

The fastest and easiest way for most people to get targeted traffic to their sites is the use of pay-per-click advertising.

Pay-per-click (PPC),sometimes called cost-per-click and pay for performance,has been around since the mid-to-late 1990s and has been the way thousands of businesses have been successful.

The basis of PPC is that you have ads places on various Web sites and,if someone likes your ad and clicks on the link to go to your Web site,you pay a pre-defined amount of money. That is,you pay that amount for each time someone clicks,hence pay-per-click.

That is unlike many common forms of advertising when you pay just to have your advertising made available for viewing;traditional advertising in magazines,television,radio,newspaper,etc. used this “pay to show” type of advertising.

When it comes to PPC advertising there is one extremely important thing you must never forget to do. You must be sure to do…

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The Traffic Pillar:1 of the 3 Cornerstones of Guaranteed Success

This being the first blog post here I thought I’d start out with a short look at the Traffic Pillar.

The Traffic Pillar is one of the 3 Pillars of Success and,to me,this is simply getting targeted prospects to a place where you turn them into customers.

Simplistically,this Pillar is about getting people “into the door” of your online business.

There are many ways to get these people to you and we’ll look at many of those ways over the coming months but basically the important thing about traffic is that…

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