Last time we finished up our look at blogs as the center of your Ultimate Free Traffic Network.

We’re now going to start talking about the first “ring” around your blogs.

Let’s give a quick look at what the free traffic network looks like.

You’ll notice that around the blog there is a ring of yellow items (they’re not exactly oval but sort of); they have words like Squidoo, Facebook and Twitter in them.

These are all Web properties that will point to your blog; they are called a back links.

This is hugely important to the Ultimate Free Traffic Network and is the foundation of where all the free traffic comes from; it generates, directly or indirectly the majority of the free traffic the network gets.

To start, we’re going to look at the primary way to begin and maintain the flood of traffic you’ll receive in your Ultimate Free Traffic Network.

Yep, the best way, the thing you need to do, if you do nothing else is to use…

Content Sharing Sites

Content sharing sites are where people can post content and have it appear on the Internet, without having a website …

There are some very popular content sharing sites, some of which we’ll go over in depth later.  They include:

• Squidoo: Squidoo provides a free place, called Squidoo Lenses, where people can share all kinds of information and even earn a little money. You just copy and paste your article into a Lens, do a bit of tweaking and formatting and publish it for all the world to see.
• Hub Pages: Hub Pages is another very popular free content sharing site and place for online publishing. You can write on just about any topic, add photos and videos and a lot more; it is strict though about promotion and marketing so you have to do things right.
• Ezine Articles: Ezine Articles is a free article directory. That is, it allows people to publish articles for other people to read and use/republish. Re-publishers do have to follow the guidelines of Ezine Articles and the conditions the author adds; these can include that the authors name and contact/Web site details remain with the article.
• YouTube: You’ve probably heard of YouTube but if you haven’t it is a site where people who have a video (on almost any subject) can upload it to the Internet.
• Scribd: Scribd is a document and file sharing site that also provides syndication. It has the potential to drive serious targeted traffic to you site as well and improve your search engine rankings.

Reasons to Use Content Sharing Sites

When building an Ultimate Free Traffic Network, content sharing sites are critical for 3 reasons:

1. Because they are well liked by the search engines (many of which are considered authority sites). This all adds up to any content that is published to a major content sharing site will be quickly indexed by the search engines and you’ll achieve a higher search engine result.
2. They are visited by millions of people so many more people have a chance to see your content and click the links to your Web properties.
3. Many of the content sharing sites let people republish the content on their own Web sites meaning more links for you and more potential people to click on your links.

This will ultimately lead to more traffic.

Here’s why…

Back Links

A back links, particularly one-way back links, is considered by Google and other search engines to be a “vote” for your page by the Web site that has the link; sort of a “hey, this is a good page to read.”

These “votes” to help determine how good the search engines consider your page is and how high the will show your page in their search results.

You might think that the more votes the better and, in some ways, that is true but some Web sites “votes” are considered more important than other Web sites. These authority sites carry more weight so that a “vote” by them is like a hundred or even a thousands “votes” by regular Web sites.

This is why the content sharing sites (and social media sites to be discussed later) are so important to creating your Ultimate Free Traffic Network.

Search Engine Results Position (SERP)

Search engine results position (SERP) is where your Web properties appear in the search engine results for specific keywords.

So, if one of your keyword phrases is “all inclusive romantic honeymoons”. Your SERP for that keyword is what page and what position on the page your Web properties show up when someone searches for that term.

Of course, the best page is the first page and the best positions are the top few positions of that page and, according to some of the traffic gurus the bottom couple of positions are the second best position.

The better yours SERP the more traffic you’ll get.

All the back links you create on the content sharing sites help push your SERP higher.

Direct Links

Putting all those links on content sharing sites, particularly ones that allow re-publishing, mean you’re going to get additional traffic from people who read your content, either on the site or on the re-publisher’s site.

Improved Conversion Rates

This isn’t really traffic oriented but using content sharing sites bring more targeted traffic and you’ll convert better on your landing pages.

How to Use Content Sharing Sites

To use the content sharing sites you need to have content to share, obvious I know.

You should take your marketing campaigns and goals and find the keywords that best support those goals.

Then create/get content that uses those keywords.

Add your resource box (which contains links to your Web properties), or whatever is applicable, and publish them on the various content sharing sites.

Conclusion

Publishing content at content sharing sites is the first and best thing you can do to build your Ultimate Free Traffic Network.

In this overview, we took a glimpse at some content sharing sites: Squidoo; Hub Pages; Ezine Articles; YouTube; and Scribd.

We saw the main reasons why we want to use content sharing sites:

• Get lots of back links
• Get higher Search Engine Results Positioning
• Get lots of direct links
• Improve conversion rates

And we briefly looked at how to use the sites to maximize benefits.

We’ve started to get the basis for an Ultimate Free Traffic Network, so let’s recap where we are so far.

Put your blog as the center of the network and use the content sharing sites as the main superhighways.

Next time we’ll look more deeply into the various content sharing sites and how to use them properly to produce an astonishingly large amount of traffic.

Have you been building your Ultimate Free Traffic Network? I have!

Is there anything you don’t understand?

Do you think I’m crazy or stupid for sharing this (or for attempting it

Please leave me a comment and let me know.

Talk soon,

The Shameless (Ethical) Marketer
http://www.Twitter.com/DavidHusnian
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